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Spend some time with us here to dig a little deeper into the stories that have led us to where we are today. Here you will find original content from ourselves and our contributors from the Great Lakes and beyond.

What Happens To Your Brain When You Surf?

Surfing feels good. There’s no denying that. Time slows down when you’re riding a wave, you don’t really think about anything and the rest of the world just vanishes. You are in awe. You are in the flow. But what does that mean, and how does that translate into your brain activity?
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10 Things to Pack on a Surf Trip

It's tropical travel season and the well-travelled surfers in our crew put together a guide to make your packing easier and so you and all your surf sisters can have a stress-free surf trip.
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Aquatic Dive: Celebrating Lucas Murnaghan's Underwater Photography

The artist calls water “a safe space” where he and his models can express very challenging emotions or feelings — shame, loneliness, rejection — without fear of being judged.
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Psycho Surfers and Psycho Benefits of Surfing

It is rare to find a surfer who is unable to articulate surfing has influenced their lives. To reflect on this as a surfer, our team member Zane Elias will look at how surfing and a surfer’s engagement with water can change perception and cognition of the world around us.
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10 Essential Items to Pack for a Tropical Surf Trip

As much as we love surfing here on the Great Lakes, we all need a little salt water therapy every once and a while. Bringing the right gear is crucial on any adventure, especially on a surf trip. We are going to be talking about our staff's favourite items to bring on a surf trip to the tropics. Most of the items we have decided to talk about are the items that are more often than not forgotten. That being said there are a few items that are common but too good to leave out. Rip Curl Board Shorts A good pair of board shorts are so important when traveling. My favourite board shorts right now are the Rip Curl...
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Weird Waves: Great Lakes

What is a lake surfer? Are they different from you and I? Join host Dylan Graves on his quest to the “FREEZING GNARLS” of Duluth, Minnesota to find answers. Dylan links up with lake surfing specialist Burton Hathaway as they connect with the rest of the surfing community in the Great Lakes to experience the biggest winter storm of the season.
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Shop Closure

Please note that our physical location will be closed from Monday, December 24th until Monday, January 7th. Our online shop will continue operating during that time, and online orders will be shipped within 3 business days. All exchanges and returns will be handled starting on Tuesday, January 8th.
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The Gift of Stoke: 10 Great Choices for the Surfer in Your Life

Surf the Greats has curated 10 great gift choices for the surfer in your life. They’re basically what we would want under the tree on December 25th. Enjoy!
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Biggest Friday: Condition Black

You’ve been waiting for the clean up – here it is... We have been tracking a system over the past couple weeks and it looks like best conditions will kick off at 7am tomorrow morning. 
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Sip Spotlight: Brothers Coffee Roasters

Our relationship with Brothers Coffee Roasters has been deeply intertwined for the past couple of years. We caught up with them over a cup of coffee to find out more about their operation and their love for surfing and coffee beans.
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